The Ethics of AI in Events: Balancing Innovation with Human Touch

Artificial intelligence (AI) is rapidly becoming one of the most influential topics across the medical meeting landscape. Nearly every healthcare conference now includes sessions on how AI is reshaping diagnostics, treatment planning, and patient-care delivery. And as the science evolves, the expectations placed on medical education, and the meetings that support it - are evolving too.

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Rachel Lewis
Marketing Your CME Event: Why It Can’t Be an Afterthought

When planning a Continuing Medical Education (CME) event, marketing shouldn’t be the last thing on your checklist, it should be part of your strategy from day one. Even the strongest programs can fall short on attendance if the marketing plan doesn’t get the same attention as the agenda, faculty, or venue.

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Elli Hicks